Vitamalt is one of the world’s favourite malt drinks and internationally loved 

non-alcoholic malt beverage.

 

Primary focus of the campaign is on Facebook and Instagram where these posts have been created

to engage with fans and as a method of entry to photo contests.

 

Majority of the followers are from Caribbean countries, where the drink is hugely popular and seen

as part of their culture and heritage. Overwhelming majority of fans are in Jamaica, USA and France. 

 

Along with posts, also working on Facebook Ads targeting the above countries.